TM600.88 Spring 1997 Module 1
Reading List

You should read the following materials before beginning your Module Assignment. It might be helpful, however, to scan the assignment to understand the module's requirements. (To jump to the assignment, click here: Module 1 Assignment.)

References to be read*:

Burgelman, R.A., Maidique, M.A., and Wheelwright, S.C. Strategic Management of Technology and Innovation, 2^nd edition. IL: Irwin, 1996. (BMW)

• pp. 33-45
• Reading II-1
• Reading II-2
• Reading II-4
• Reading II-7

References to be skimmed:

• BMW pp. 1-12
• BMW Reading I-1
• Penzias, A. Managing in a High-Tech World. PC Computing. August 1989, pp. 109-115. On reserve.

References to be considered for further reading:

• Steele, L.W. Managing Technology: The Strategic View. NY: McGraw-Hill, 1989.
• Porter, M.E. Competitive Advantage: Creating and Sustaining Superior Performance. NY: The Free Press, 1985.

* Do not forget to continue your reading of Sproull, L., and Kiesler, S. Connections: New Ways of Working in the Networked Organization. MA: The Free Press, 1991.

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